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[Tempatan] ..Analysts: Yes, Najib a social media hit, but public perception unchanged

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Post time 20-1-2019 12:09 PM From the mobile phone | Show all posts |Read mode
Analysts: Yes, Najib a social media hit, but public perception unchanged

Former prime minister Datuk Seri Najib Tun Razak has become a sensation with his artful trolling of people on the Internet, but social media and political analysts say his efforts will not change the public's perception of him.

Universiti Sains Malaysia political analyst Prof Dr Sivamurugan Pandian said he did not think Najib was able to change people's perception.


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However, he warned that if the government failed to address issues close to the public's heart, then there's a chance people could look at Najib's arguments or his points as an alternative.

"But to say that following whatever he addresses on his Facebook page is an endorsement of his leadership, I don't see that," he told The Star on Saturday (Jan 19).



"Certainly, he feels that by being labelled the King of Trolls that somehow people do read and observe what is going on," he said.

Dr Sivamurugan added that Facebook and Instagram might be the best platforms for Najib to express whatever he wanted as it was widely used by certain quarters of society.

Universiti Utara Malaysia political lecturer Prof Dr Mohd Azizuddin Mohd Sani also doubted Najib would be able to change the public's perception of him despite all the engagements on his Facebook page.

He said Najib was trying to change the perception that he had nothing to do with the 1Malaysia Development Bhd (1MDB) scandal, and that he was just a product of the system.

"He is trying to convince the people to not believe that assumption, so he is trying his best to use social media to change that perception. Whether he is successful... I doubt it, but maybe some people will be persuaded by him,"  he said.

Dr Azizuddin said the fact of the matter was that Najib had "nothing to lose", as the former premier was only waiting for his trial to commence. As such, he would use whatever medium he could, such as Facebook, to garner support.

He added that nobody would instruct Najib to stop his postings even if Umno and Barisan Nasional were uncomfortable with, for example, his presence in the Cameron Highlands by-election as he was still their former leader and a member of the party.

He said it was possible that Najib was currently running his own Facebook account based on the language used.

However, social media expert Danny Gnaniah disagreed with this assessment.

Gnaniah said the person running Najib's Facebook page was someone who was trying to engage with younger audiences.

He said Najib's posts were very calculated, with memes poking fun at certain issues with an aim to deliver a message. However, while he may be provoking a good laugh now and again, it remained to be seen if Najib could sway public opinion.

"I doubt it very much," said Ghaniah, who is also CEO of digital advertising and multimedia firm 4 Thirteen Group.

He said he would not use the social media engagement Najib got on his social media pages as a metric to see if public opinion had swayed towards him.

"Definitely not. He might win some sympathy, yes; he might also have some people grudgingly say that is a good point; but that does not mean public opinion has swung back to him," he said.

However, Gnaniah acknowleged that Najib was very smart in using social media as a means to reach out to the public and trying to be relevant again.

Najib has been popular on social media lately, with his latest jab at Federal Territories Minister Khalid Abdul Samad being a hit. He also caused a stir on social media when he uploaded a picture of him posing on a Yamaha motorcycle with the phrase "Malu apa, bossku".


Read more at https://www.thestar.com.my/news/nation/2019/01/19/analysts-yes-najib-a-social-media-hit-but-public-perception-unchanged/#H2sfZzj1m7VFYAUe.99

Read more at https://www.thestar.com.my/news/nation/2019/01/19/analysts-yes-najib-a-social-media-hit-but-public-perception-unchanged/#H2sfZzj1m7VFYAUe.99

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 Author| Post time 20-1-2019 12:11 PM From the mobile phone | Show all posts
Adoilaaa, apa lar analyst nih, bagi lah lobaicai2 tu inzal dulu, depa tengah kemaruk Likes najib 35k tu lah... Likes hokayyy
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Post time 20-1-2019 12:19 PM From the mobile phone | Show all posts
pyropura replied at 20-1-2019 12:11 PM
Adoilaaa, apa lar analyst nih, bagi lah lobaicai2 tu inzal dulu, depa tengah kemaruk Likes najib 35k ...

analysts tu sendiri bg warn klau ph tak mendgr kaki uturn berterusan mmg sokongan terhdp najib tu makin kuat...

ckp la apa pun... mmg hakikat org fedup dgn ph... dgn penipu uturn n menteri bodoh...

pusing2 isu 1mdb... kasi bicara jelah... klau salah tu salah...

ni time najib hukum awal.. time puak ph kena tunggu bicara dulu... dabel standard haha
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Post time 20-1-2019 12:19 PM From the mobile phone | Show all posts
not public , you know who perceptions
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Post time 20-1-2019 01:09 PM From the mobile phone | Show all posts
Hmmm tengok lh lagi 4thn turn sapa pulak
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Post time 20-1-2019 01:16 PM From the mobile phone | Show all posts
Ph hilang keyakinan dalam pengundi melayu. Ramai yg keliling aku dulu sokong ph now malu nak ckp diorang yg vote for ph. So kalu ph masih duk takat tuh. Tunggulah 4 tahun lagi.
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Post time 20-1-2019 01:16 PM From the mobile phone | Show all posts
Memang la Najib akan guna media sosial nak sampaikan mesej.
Ada nampak najib keluar kat TV, rtm, media prima or astro? Kononnya walaupun gobind singh kata takde sekatan terhadap pembangkang? Tiada sekatan dlm bersuara itu semua propa je ...
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Post time 20-1-2019 01:17 PM From the mobile phone | Show all posts
lostfaith replied at 20-1-2019 01:16 PM
Ph hilang keyakinan dalam pengundi melayu. Ramai yg keliling aku dulu sokong ph now malu nak ckp dio ...

pengundi cina bleh la maintain.. tp pengundi melayu mmg total swing... nak rasa selesa... go ahead....
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Post time 20-1-2019 01:20 PM From the mobile phone | Show all posts
Betul Tu Najib Ni Kat socmed jer gempak, tarak Hal don't worry enjoy enjoy enjoy Dan terus enjoyyyyyyy hahaha hahaha hahaha hahaha hahaha hahaha
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Post time 20-1-2019 01:20 PM | Show all posts
dinopower2 replied at 20-1-2019 01:17 PM
pengundi cina bleh la maintain.. tp pengundi melayu mmg total swing... nak rasa selesa... go ahead ...

aku dah lama swing dari umno ke ph

dulu aku sokong umno di sini

sekarang sebab 1mdb
aku dah tak sokong umno
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Post time 20-1-2019 01:20 PM From the mobile phone | Show all posts
Tahniah !!  Keputusan undian netizen Cari.com

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Post time 20-1-2019 01:21 PM From the mobile phone | Show all posts
Beza page najib vs page che det  ..  

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Post time 20-1-2019 01:24 PM From the mobile phone | Show all posts
Knights replied at 20-1-2019 01:20 PM
aku dah lama swing dari umno ke ph

dulu aku sokong umno di sini

ade aku kesah plak
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Post time 20-1-2019 01:25 PM From the mobile phone | Show all posts
Knights replied at 20-1-2019 01:20 PM
aku dah lama swing dari umno ke ph

dulu aku sokong umno di sini

Menteri khalid samad dok sebut pasal 1mdb pun kena bahan terok2 kat page sendiri. Fenomena netizen & awam dah berubah
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Post time 20-1-2019 01:35 PM From the mobile phone | Show all posts
Page2 tegar PH pun asyik delete poll sendiri bila result poll x memihak kpd mrk. Fan page mukhriz paling x malu delete poll sendiri. Page ratu naga lagi kelakar.. Buat poll utk Najib vs KJ .. Najib leading 90% dari undian di page ratu naga. Nak delete malu pulak
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Post time 20-1-2019 01:43 PM From the mobile phone | Show all posts
tobby replied at 20-1-2019 01:35 PM
Page2 tegar PH pun asyik delete poll sendiri bila result poll x memihak kpd mrk. Fan page mukhriz pa ...

tp kelako la page fb friends of bn tu... baru muncul balik haha

pengecut tul bg najib sorg2... dah nmpk momentum baru muncul blk... mmg rugi la hire cyberterompah tak brp cerdik
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Post time 20-1-2019 01:58 PM From the mobile phone | Show all posts
dinopower2 replied at 20-1-2019 01:43 PM
tp kelako la page fb friends of bn tu... baru muncul balik haha

pengecut tul bg najib sorg2...  ...

Hari ni teringin pulak jenguk page DSNR. Dulu beliau secara berjemaah kena troll oleh pembangkang. Tapi sejak DSNR jadi pembangkang, beliau seorang diri troll semua para jemaah menteri. Bezanya dulu troll pembangkang kepada beliau berbaur kebencian dan menghentam peribadi manakala troll DSNR lebih kepada fakta, menegur polisi cara pentadbiran dan strategi ekonomi. Cuma tak tahan gelak dengan ayat-ayat terakhir pada setiap post beliau

#maluapabossku
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Post time 20-1-2019 02:00 PM From the mobile phone | Show all posts
Najib = Rani kulup

Ada sesiapa nak ber PM kan rani kulup?
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 Author| Post time 20-1-2019 05:14 PM From the mobile phone | Show all posts
Tu diaa mencanak Likes Inspector masok
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Post time 20-1-2019 05:23 PM From the mobile phone | Show all posts
lostfaith replied at 20-1-2019 01:16 PM
Ph hilang keyakinan dalam pengundi melayu. Ramai yg keliling aku dulu sokong ph now malu nak ckp dio ...

mulayu kn mudah lupe
lg 10 bulan nk pru nti
bmcm sweets... bonus gomen 5bulan.. kalu menang
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